FLUIDIC | Hyundai + WHITEvoid

A joint venture between Hyundai’s Advanced Design Center and Berlin-based studio WHITEvoid resulted in a unique interactive sculptural art installation.

WHITEvoid:

A seemingly floating point cloud above a water pond and consisting of 12,000 translucent spheres marks the heart of the installation. Due to a complex computer algorithm the spheres are arranged seemingly random within the cloud. At the same time the algorithm observes the positions and projection angles of eight high-speed laser projectors that are being arranged around the artwork.

They are sending out beams scanning through the arrangement of the cloud. Generating bright and dim light points, this creates a highly organic and natural distribution of voxels (3D pixels). Emerging lines and shapes finally form graphical compositions without any sweet or blind spots. Keeping the same density and intensity the FLUIDIC graphics enables their viewers to observe and interact with it from every point of view.

Anastasia Andreieva
Anastasia Andreieva

Anastasia Andreieva is an accomplished Architectural Projects Editor at Arch2O, bringing a unique blend of linguistic expertise and design enthusiasm to the team. Born and raised in Ukraine, she holds a Master’s degree in Languages from Taras Shevchenko National University of Kyiv. Her deep passion for architecture and visual storytelling led her to transition from translation and editorial roles into the world of design media. With a keen eye for conceptual clarity and narrative structure, Anastasia curates and presents global architectural projects with precision and flair. She is particularly drawn to parametric and digital design, cultural context, and emerging voices in architecture. When I’m not analyzing the latest architectural trends, you’ll probably find me searching for hidden gems in cityscapes or appreciating the beauty of well-crafted spaces. After all, great design—like great connections—can be found in the most unexpected places. Speaking of connections, because architecture isn’t the only thing that brings people together.

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