Arno Coenen+ Iris Roskam designed a 40m high horse shoe arch and covering an area of 11,000 sqm, a digital mural known as the Horn of Plenty, is Netherlands largest artwork . It is over Markthal which is the country’s biggest indoor market and features fresh fish stands, bakers, butchers and produce stands among restaurants, retailers, 228 apartments and 1200 parking spaces.
Courtesy of Arno Coenen+ Iris Roskam
The concave ceiling has individually placed screens which feature digital projections through a constant rotating HD video of images of the harvest of good to be sold in the market. Resembling the milky way, a variety of fruits seem to be falling down on the spectator creating a spectacle of life itself through color, vibrancy and bounty of food.In the artists own words ; ‘You could only demeanour during a wonderful, roughly unusual pattern for it’s beauty, though a anxiety to a ‘horn of plenty’ points out a miracle that food is there for you.
Courtesy of Arno Coenen+ Iris Roskam
It is a work with a spiritual, eremite feel to it. however, a larger-than-life distance is not a story of religion; it’s about nature. in a systematic way, some-more an paper to Stephen Hawking’s non-believer approach of looking during a start of life.’A 360 Degree panaroma of the design is viewable here:
http://360rotterdam.nl/panorama/markthal/panorama.html
Courtesy of Arno Coenen+ Iris Roskam
By Akansha Gupta
Anastasia Andreieva is an accomplished Architectural Projects Editor at Arch2O, bringing a unique blend of linguistic expertise and design enthusiasm to the team. Born and raised in Ukraine, she holds a Master’s degree in Languages from Taras Shevchenko National University of Kyiv. Her deep passion for architecture and visual storytelling led her to transition from translation and editorial roles into the world of design media. With a keen eye for conceptual clarity and narrative structure, Anastasia curates and presents global architectural projects with precision and flair. She is particularly drawn to parametric and digital design, cultural context, and emerging voices in architecture. When I’m not analyzing the latest architectural trends, you’ll probably find me searching for hidden gems in cityscapes or appreciating the beauty of well-crafted spaces. After all, great design—like great connections—can be found in the most unexpected places. Speaking of connections, because architecture isn’t the only thing that brings people together.