Driftscape Wins 2016 Radical Innovation Award
Drone Hotel Concept by HOK’s Toronto Office Awarded $10,000 Grand Prize
Last night, over 200 guests including professionals from hospitality, investment, design, brand, and development, gathered for the 10th annual Radical Innovation Awards at the New Museum in New York City.
Two professional finalists, Driftscape and Nesting, presented their concepts to a live audience. The Radical Innovation jury and audience posed questions designed to test the concept’s feasibility for future development, and following this question and answer session, audience members voted for the idea they felt had the power to change the hotel industry. HOK’s Toronto office, the creators of Driftscape, received the grand prize of $10,000 and the chance to have their idea further developed in the marketplace. Runner-up, Paris-based MM Architects Designers & Planners received a $5,000 prize for their concept Nesting, while the student winner, Juan Orduz of the University of Nevada Las Vegas was awarded $1,500 for his concept Space View Inn.
2016 GRAND PRIZE WINNER: DRIFTSCAPE – Submitted by HOK’s Toronto office | Canada
Inspired by the fundamental human urge to wander, HOK’s Toronto office designed Driftscape as a way to provide a fully immersive, significantly heightened guest experience. Driftscape is a mobile, self-sustaining hotel that, through the use of drone-technology, allows guests to touch down in diverse locations unattainable to traditional hotels. Driftscape hotels are comprised of modular units: the “Driftcraft,” an autonomous guestroom pod, and the “Oasis,” the amenity and service base. Each Driftcraft is designed to accommodate two guests, and support untethered excursions of 2-3 days before returning to the Oasis to be refreshed with necessary amenities.
“Driftscape meets growing market demand for authentic, immersive experiences with a concept that is entirely new and original,” John Hardy, CEO of The John Hardy Group and Founder of Radical Innovation. “The audience was won over not only by the romance of the idea, but the amount of research supporting its feasibility.”